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Popularity Contest 2.0: Ashton and Vin Diesel

May 13, 2009

Quick, give me two of the most popular actors in the United States?

Whatever you’re answer is, it’s probably not Vin Diesel or Ashton Kutcher, but you wouldn’t think that if you were online. A few weeks ago, Ashton happened to break 1,000,000 followers on twitter. Even more interesting, Vin Diesel has found himself as the second most popular man on facebook (thank God the first is Barack Obama).

So how exactly has this happened? Mashable.com writer Adam Ostrow seems to have a pretty good idea. In his May 12th article, he states that everything seemed to be on the up and up for Vin Diesel when he actually started interacting with the followers. This included everything from long, in-depth message updates to personal photos of himself. Almost the same thing can be said about Ashton and his twitter account.

The interesting thing about these accounts is the way they go about making their social media fame. It has nothing to do with how important the content it, only that it’s personal to the user. While Ashton and Vin Diesel have a leg up on most ‘normal people’ by being famous, they do have to abide by the same rules as you and me. This may seem simple, but other celebrities just don’t seem to get the message.

  • What other factors do you think are influencing these celebrities status online?

As always, I’m listening,

Brian

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